That’s where we come in. We specialize in all 3, and we’re very good at what we do.
In a nutshell, we are a full-service advertising agency specializing in comprehensive marketing strategy and creative campaign production. That’s a fancy way of saying that we help you find the right customers in the right places, uncover your business’s unique story, create a compelling and memorable campaign around that story, and we’ll tell that story until you see results.
With a company history that began in 1956, we’ve learned a thing or two about successful marketing – the kind of marketing that builds a brand and brings results.
Anybody can buy a radio schedule or place a print ad. Anybody can post on Facebook or write a blog.
But not everybody can determine which concepts will work the best for your business, in your market, for your target consumer and your market position to accomplish your goals. To do that effectively takes a team of dedicated experts, each knowing how to leverage their area of expertise to get the most bang for your marketing buck.
Frankly, it’s a scary time for businesses right now. Quarantines and shut downs and closing doors means feet not hitting showroom floors which translates into purchases not being made. However, businesses have a tool that they might not be taking advantage of during this time. Social media has a unique advantage in that almost everyone has access to it, AND they’re going to be on it more than ever in the coming weeks. Businesses can use social media as a weapon to boost their bottom line during this time of crisis. Here are 5 ways you can utilize social media to promote your business and make sales when your doors are closed:
As a sales manager, you hear it all the time. You’re debriefing a sales call with your seller, and according to them...it’s a hot lead! The call went great and the salesperson is absolutely SURE that the business will close. Everyone high fives and goes back to work. The next week, you follow-up with your salesperson and ask about the prospect. Has it closed yet? When do you think you’ll get the contract signed? The response…”soon.” However, “soon” turns out to be weeks...and then months...and then nothing.Read More >
Omni-Channel Marketing is the use of multiple marketing strategies for advertising, whether it’s traditional media like radio and magazine to digital, social media, website, print design and social influencer voices and more. Integrated Marketing is making sure that the messaging, campaign focus, and target audience for all the marketing channels selected is in sync with a coordinated campaign designed to maximize results.Read More >