Case Study
Missouri Vein Care
Missouri Vein Care is owned by a cardiac and vascular surgeon who, for 20+ years, has specialized in treating vein circulation conditions. They have clinics around the state of Missouri.
I have been very pleased with the technical mastery of the team, their accessibility, and their commitment to results. I am especially impressed by the marketing pattern recognition that the team members have, and I fully trust their recommendations. I have utilized different marketing companies in the past, and I can say without hesitation that fuze32’s engagement and focus on my marketing goals and concerns has been the best by far. In fact, when it comes to consultants, they have been the best I have ever worked with because of their engagement, follow-through, dependability, and concern about getting it right.
The Challenge
The initial goal presented was one of overall branding and business growth. The goals are to grow the number of patients in each clinic, share information about vein conditions, and build name recognition for the clinic.
The Solution
Missouri Vein Care implemented an omnichannel marketing approach that varies slightly depending on the individual market for its clinics. The campaign we created for Missouri Vein Care consists of a robust digital component, radio, video/television, print, social media, and his website’s continued development. The primary call-to-action that we promote is the scheduling of free vein screenings, though we have also run extensive recruitment campaigns in specific markets as well.
The Channels We Used
Audio
Traditional radio campaign in key markets
Video
TV, YouTube channel, and YouTube video ads
Digital Ads
Inbound marketing, Content marketing
Newspaper, Magazines, Billboards
Social Media
Facebook, Facebook Ads
Website
Search Engine Optimization
Trackable Results
We understand the need for easily measurable and trackable results
Growth in keyword ranking
0
%
Growth in CVR Year over Year
0
%
Growth in YouTube Views
0
%
Growth in YouTube Subscribers
0
%
Growth in Year-Over-Year Digital Ads CTR
0
%
Increase in web traffic from social media alone in one month (2,148 clicks)
0
%
What We Delivered
YouTube Channel
Print Ads
Facebook Ads
Blog Posts
