With over 50 years of experience as a media buying agency, we know the ins and outs of the marketing world. We’ve worked with media partners across the country and understand what to buy, when to buy, and how to buy media to get your desired results.
TRADITIONAL ADVERTISING & MEDIA BUYING
Traditional media channels include: print publications, broadcast television, radio, and out-of-home advertising such as billboards. As a professional traditional paid media company, our team can help you sift through all of the options available and build a media strategy that reaches your target customers where they are in different stages of the buying funnel.
Forecasts from the Statista Advertising and Media Outlook indicate that radio will continue to have the largest audio audience through 2025. Gain access to our wealth of experience in radio advertising. We can help you buy and produce radio ads that target consumers interested in your product or service in your market. With the right frequency, radio can be a key piece of any type of marketing campaign, whether you’re trying to boost brand awareness, encourage specific actions, or grow your company through recruiting.
PROGRAMMATIC AD BUYING
The programmatic ad buying process utilizes data insights and algorithms to serve ads on the digital landscape to the right user at the right time and price. Programmatic digital ads can appear on search engines, streaming video, websites, apps, games, and streaming audio. With programmatic, we can help you plan campaigns that include behavioral, contextual, geofencing, and first party targeting.
CAMPAIGN MANAGEMENT & TRACKING
Our work doesn’t end when we launch your campaign. Once we plan out your marketing channels and secure ad space, we monitor and optimize your campaign performance. We provide detailed monthly reporting and communicate regularly with our media partners on your behalf to ensure campaign success.